Your website health score is an overview of your SEO performance. It’s like a fitness tracker for your website that scans things like page speed, mobile-friendliness, crawlability, broken links, and more.
This score tells you how well your site is built behind the scenes. A high score usually means your website is clean, fast, and search engine–friendly. A low score? That’s a red flag that technical issues could be holding your rankings back.
What Is a Good Site Health Score?
Most SEO tools use different scoring systems, but as a general rule:
- 90% and above = Excellent
- 80%–89% = Good, with room for small improvements
- 70%–79% = Needs work
- Below 70% = Time to take action
If your site’s score is below 80%, don’t panic. Most issues are fixable. The key is knowing what’s dragging it down and then sorting it.
How to Do a Website Score Check
You don’t need to be an SEO expert to check your site health score. There are tools that do the heavy lifting for you. Here are a few I recommend:
- Google Search Console : Free and packed with insights from the source itself
- Ubersuggest: Great for full SEO audits, and perfect for beginners
- SEMrush: More advanced but gives you in-depth reports
- GTmetrix: Excellent for checking site speed and performance
These tools run a website score check and flag issues like broken links, duplicate content, missing meta tags, and slow loading times. Basically, they check everything that could affect your SEO site health.
Why Your Website Health Score Matters for SEO
Google cares about user experience and your health score is a direct reflection of that.
Here’s how a healthy site helps your SEO:
- Faster page speed = lower bounce rates and better rankings
- Mobile-friendliness = higher visibility in mobile search results
- Clean code and structure = easier crawling and indexing (listing on Google)
- Fewer errors = less confusion for search engines, better performance in SERPs (search engine results pages)
If you’re putting in the effort to create great content and build backlinks, don’t let technical issues sabotage your success.
Quick Tips to Boost Your Site Health
Want to improve your score? Start here:
Speed Things Up
Page speed is one of Google’s ranking factors and it massively impacts user experience. If your site is slow, visitors bounce. And when they bounce, your SEO takes a hit. Compress images, enable caching, and use a lightweight theme.
Fix Broken Stuff
Think of broken links and duplicate pages like potholes on a road they disrupt the user journey and make your site harder to navigate. Google notices these errors, and they can drag your score (and rankings) down. Look for broken links, duplicate pages and missing meta tags. They all add up.
Go Mobile-First
With more than half of all web traffic coming from mobile devices, your site needs to look and perform well on smaller screens. Google now uses mobile-first indexing, meaning it looks at the mobile version of your site before the desktop one.
Improve Internal Linking
Internal links help search engines crawl your site, pass authority between pages, and improve user experience by guiding visitors to related content. They’re a low-effort, high-reward SEO tactic.
Run Regular Audits
Your site might be healthy today, but that doesn’t mean it’ll stay that way. Plugins break, URLs change, and Google’s algorithm never sleeps. Regular audits help you stay ahead of problems before they impact performance.
Your website health score isn’t just a number, it’s a powerful indicator of how well your site is set up for SEO success. Keep it high, and your content and keywords have the best possible chance of ranking well.
If you’re not sure where to start, don’t worry this is exactly what I help small businesses with every day.
Ready to check your site’s health and boost your SEO? Get your FREE website audit and let’s fix the things that are holding you back. You can also get more tips like this by checking out my YouTube Channel.
[Affiliate link disclaimer: I may receive a commission if you sign up through my link at no extra cost to you.]
