SEO Tips To Get You Going

Keywords

A word or phrase that users type into search engines to find information.

Meta Description

A brief summary of a page’s content that appears in search results.

Backlink

A link from one website to another, acting as a “vote of confidence”.

Title Tag

The clickable headline shown in search engine results and browser tabs.

On-Page SEO

The art of making web pages shine by tweaking the content, headings, images, and internal links.

SERP

Search Engine Results Page. The page displaying search results after a query, including organic results, ads, and snippets.